News Digging > Culture > Behind Paramount’s Ecommerce Push: A Chat With Consumer Products Chief Pam Kaufman
Behind Paramount’s Ecommerce Push: A Chat With Consumer Products Chief Pam Kaufman
Behind Paramount's Ecommerce Push: A Chat With Consumer Products Chief Pam Kaufman,Pam Kaufman sees upside in cross-promotions between the new company platform and Paramount+.

Behind Paramount’s Ecommerce Push: A Chat With Consumer Products Chief Pam Kaufman

Pam Kaufman sees upside in cross-promotions between the new company platform and Paramount+.